Providing good customer support is a sales opportunity on its own. When a customer contacts your help desk with a problem, making him or her happy is an opportunity to systematically grow your business via your support team while at the same time helping the customer succeed. A good help desk allows you to sell more without any significant investment in marketing.
Immediate Assistance to the Customers
One reason a help desk is beneficial to a business is that it allows you to provide timely help to your customers. Catering to a customer’s concerns becomes nearly impossible if there is no live communication. Studies have shown answering customer queries without delay results in increased sales.
Another benefit of a help desk is that it provides personalized communication. The service is different for different customers, based on their requirements. Different customers are also offered different types of products and services. In addition, help desks provide the opportunity for support agents to inform customers of new products or sales that are going on in the company.
A Help desk like Abhisi allows customers to directly interact with a company representative whenever an issue arises. Customers are assured that, since the business is operated by employees who are easily available for communication, any problem they face will be resolved quickly. This leads to increased sales. Even if they are not available, automated responses ensure the customer is not waiting for a solution.
One other advantage a help desk provides is feedback for the company. It is an excellent medium to find out what the customers who use the products and services offered by the company actually feel about their investment. For instance, website owners can interact with the website visitors to find out what works and what doesn’t work for them, what confuses them on the website, what prevents them from making a purchase, and what else is required on the website. This will help companies improve their services, usability, and approachability. As they inculcate changes based on customer feedback, they will attract new customers and better retain existing customers, thereby increasing sales.
Customers prefer to have their queries answered by help desk agents rather than an FAQ section or a knowledge base. Most companies end up losing customers because they are too impatient to look for solutions online. Help desks are very efficient in keeping customers satisfied.
If you are looking for a help desk which can be a third arm for your support team, without a heavy investment, that is capable of handling all your customer communication – look into the unique solution called Abhisi. It is available as a free trial for a limited time period only. Click here to begin your free trial.